Pet grooming products are relatively unregulated— we believe our furry friends deserve better. Rowan is setting new standards with formulas free of sulfates, parabens, silicones, dyes and other dirty ingredients.
We partnered with a Veterinary Dermatologist to create products that address the unique needs of a dog’s coat and skin. Our formulas use the latest clean skincare and hair care science—for pets and humans.
Rowan is made with the same clean, proven, naturally-derived ingredients you expect in your own beauty products, but expertly formulated to be gentle and effective on your dog.
Round of Appaws
Gentle and hydrating
My sweet puppy has sensitive skin and many dog shampoos are too drying causing dandruff and irritation. This gentle formula seems very hydrating and extremely gentle. It has a very subtle fresh scent and left her coat very soft.
i love this
this is my new favorite shampoo for my dogs!! first off, the ingredients are amazing and i appreciate the transparency around it. the scent is also great—it smells nice but not too overpowering. my dogs' coats also felt so much better after using this.
I was generously gifted this product by Rowan in exchange for my honest opinion. This dog shampoo is gentle and easy to use on my dog. It's great for breeds with sensitive skin. I would definitely recommend this.
Gifted by Rowan for Dogs. This hair wash has been great so far. My dog’s coat has been looking healthier overall and her fur has had more shine lately. Plus, the smell was definitely worth getting splashed on!
My pup was happy!
Best pet shampoo This shampoo lathered well and had a very mild scent which I appreciated. My muddy little guy came out soft and fluffy! Using this shampoo on the he dog. Calms the itching down.